Send flowers with a little care
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Read the full adviceFLOWER WIKI · THE MA PETITE FLEUR LIBRARY
How long do fresh flowers last?
Fresh flowers are living material. Two bouquets bought together can develop differently, even in the same home. A useful care plan is more reliable than a fixed promise that every stem lasts the same number of days.
By Ma Petite Fleur · Updated 4 October 2026THE SHORT VERSION
Start with these useful points
What changes the vase life?
The type of flower, its stage of opening, water supply and display conditions all affect how it develops.
Read the full adviceWhat should I check each day?
Look for falling water levels, leaves in the water, fading petals and individual heads that have finished flowering.
Read the full adviceFLOWERS, CHOSEN BY YOU
Send flowers with a little care
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White roses. A golden detail.
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What changes the vase life?
The type of flower, its stage of opening, water supply and display conditions all affect how it develops. A tightly closed head does not always mean better quality, and the most open flower may be the one that makes an arrangement feel full today.
What should I check each day?
Look for falling water levels, leaves in the water, fading petals and individual heads that have finished flowering. For loose stems, follow the cleaning and water routine in our cut rose care guide.
Can I stop flowers from wilting entirely?
No care routine makes fresh flowers permanent. The aim is to support normal opening and slow avoidable deterioration. Keep display conditions stable and use the flower food and instructions supplied with the bouquet rather than improvised mixtures.
Buying for a particular day
Let us know the date you want to give the gift, especially for a dinner, anniversary or birthday. We can discuss the requested presentation and timing before confirming your order. For longer-lasting keepsake elements, consider adding a teddy or choosing a teddy bouquet; these are different from fresh floral arrangements.
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VIDEO · RHS
Watch cut-flower preparation
The RHS conditioning guide introduces a demonstration by floral designer Jonathan Moseley on preparing, positioning and caring for cut flowers. This complements the flower-specific advice above.
Open the RHS guide and video ↗The demonstration opens on the publisher’s website. Use these techniques for loose cut stems; follow the supplier’s instructions for boxed or enclosed designs.
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Send flowers with a little care
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Choose your flowers ↗Delivery and order questionsCONTINUE WITH CARE